Fybelle Beauty
LED skincare that shows its results.
A Shopify store for an Australian beauty-tech brand — science-led homepage, before-and-after proof and a long-form product page.
- Industry
- Beauty devices
- Market
- Australia
- Service
- Store Development
01The brief
Beauty devices live or die on belief. The store had to show real results early, and explain the science simply enough to trust.
02What we did
01
Proof before promises: trust badges, before-and-afters and press logos come ahead of the product pitch.
02
A long-form product page that answers every doubt in turn — results, how it works, cost, questions, reviews.
03What's inside
- Science-backed hero
- Best sellers
- Customer transformations
- Press logos
- Variants with sale pricing
- Comparison with salon treatments
Every screen
Designed for the phone first. Perfect on the laptop.
Most shoppers arrive on a phone. Fybelle Beauty was built for both — the real pages, playing right now. On a computer, move your mouse over them.

Under the hood
From structure to store.
Drag across Fybelle Beauty's first screen: an X-ray of its layout on one side, the finished design on the other. Great stores are built on a grid you never notice.
Page by page
The store, page by page.
The real designs, exactly as shoppers see them. Keep scrolling — the page moves with you.
0102
Homepage
“Radiant Skin Powered by Light” leads, backed by trust badges, best sellers, customer transformations in before-and-after pairs, press logos and feature rows for the face mask, neck mask and IPL handset.
- Trust badges under the hero
- Before-and-after transformations
- Press logos

0202
Product page
The Radiance Pro page puts rating, benefits, variants and sale pricing up top, then a product video, a before-and-after gallery, how each light wavelength works, a cost comparison with salon treatments, FAQs and customer reviews.
- Benefits as a checklist by the price
- Wavelength explainer
- Cost comparison with salon visits

Design system
The system behind Fybelle Beauty.
Colours and typefaces read straight from the live store's stylesheet — one system, applied everywhere. Click a colour to copy it.
Headings
Aa
Figtree
Body
Aa
Figtree
Main button
#000000 · radius 0px
In pictures
Every screen, up close.
Tap through the store like a story — or open any picture full screen.

4 pictures · tap to move
Your turn
Want a store like Fybelle Beauty?
Shopify Store Development, at a fixed price. Pick a package — or book a free 30-minute call and we'll tell you exactly what your store needs.
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